Job Description

Bigfig.AI Hiring Sales Marketing Manager
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Job Description
About Bigfig.AI
Bigfig.AI enables automation for e-commerce catalog/creative images/videos creation at
scale. Our best in class Gen AI tools enable customized product image generations with
reference raw product images & AI influencer avatars.
Website - https://bigfig.ai. Product video - https://youtu.be/8RX95sGvIu8
What You’ll Do
? Nurture growth of an early stage startup.
? Build the strategy and execution plan for our product positioning, messaging and
launches.
? Develop marketing strategy and communication plans geared towards driving
category leadership, brand awareness, and strengthening the company's market
position.
? End-to-end ownership of product marketing (both strategic vision and tactical
execution) for our rapidly growing business solutions, including category creation,
vision, and strategy of the product marketing team.
? Support revenue growth by delivering measurable pipelines and accelerating deal
velocity and win rates.
? Deliver pricing and packaging across customer segments, manage ongoing input and
feedback to evolve with changes in competitive landscape and product.
? Provide the collateral and enablement for the sales organization to allow them to
successfully navigate and secure new customers, as well as develop existing.
? Drive our event / field strategy – develop qualified leads; With email campaigns,
engagement and nurturing, advertising, webinars, trade shows, social media.
? Drive AR, PR and social presence to gain mindshare and tell our story through
analysts, media coverage, speaking engagements and online communities.
? Develop a highly efficient team of marketing professionals with clear accountabilities
and metrics.
About You
? 5+ years‘ experience in marketing for B2B SaaS organizations.
? Exposure to at least one of the following industries DevTools, DevOps, Software
Engineering Solutions or related.
? Proven ability to mentor and build a world-class marketing team.
? Strong understanding of the marketing and/or product tech categories, with previous
experience serving as a subject matter expert.
? Proven track record creating and implementing focused, integrated, high impact
product marketing plans from conception through implementation.
? Excellent creative writing and verbal communication skills with a proven ability to
craft compelling messaging and positioning — and translating that into effective
campaigns.
? Skilled and proven track record in message development and execution, compelling
storyteller with a strategic and analytical mindset who can engage and educate
customers and prospects.
? Network of deep media and agency relationships and demonstrated success in
leveraging them uniquely in the marketplace.
? Ability to effectively communicate to stakeholders at all levels of the
organization—from the end-user (technical buyer) to the decision-maker (economic
buyer)—with excellent written, oral, and presentation skills.
Compensation
Fixed - INR 1.5 lacs/month.
Bonus - Up to 5 lacs
Equity - 0.5%-1%
Variable equity and bonus rewards (depends on the performance).
Duration
Its a contract role, duration would depend on the company growth and charter.